Author archives: lqadmin

Introduction In today’s digital landscape, content operations and search engine optimization (SEO) are two vital components of a successful content marketing strategy. Content operations ensure the smooth flow and efficient management of content creation and localization processes, while SEO focuses on improving visibility and organic traffic through search engines. By aligning these…

Having access to up to date, easy to grasp and up to date management information is a key requirement for any management team. It is the tool that provides you with the insight and understanding of the business’ performance, but also helps you identify opportunities and risks. Unfortunately, many industries…

In our previous blogs: Business Analytics and Data Visualization made easy and Who is afraid of Business Intelligence?, we have spoken about the benefits your organization can gain from business insights, the fact that it does not have to be very expensive or complex to implement and also discussed the…

In our last blog we covered the basics of LanguageOps and ContentOps; two concepts that you should be aware of if you are involved in creating or managing content development and publishing within your business. A new and innovative generation of ContentOps tools, such as Loquell’s t.hub, have emerged over…

LanguageOps and ContentOps are terms that have been gaining increased attention recently. Is this just another fad or should you really care about these emerging concepts? As always, the answer isn’t black or white, even though the proponents and opponents often make it sound that way. Modern organizations have gone…

In today’s globalized world, it is essential for businesses to communicate with their customers in their local language to succeed. This requires localization services, which many companies rely on a single supplier to provide. While this approach may be convenient, it may not always be the best option, especially for…

As global brands continue their quest for expanding into new markets and geographies, the localization industry is faced with the challenge of adapting its supply chains to support the language operations needs of their customers. With the rapid acceleration of digitization and the entry into new territories, the demand for…

The term “Business Intelligence” can sound daunting to many business leaders, with complex, expensive, and technological aspects often coming to mind. However, a BI implementation can be quick and straightforward while delivering crucial insights if approached with the right mindset. In the localization industry, BI implementations do not need to…

As a localization buyer, it is important to consider the true cost of various initiatives beyond standard operational KPIs, in order to assess supplier performance and gauge content strategy effectiveness. Direct costs, such as rate per word and project management, are typically analyzed, but hidden costs like the cost of…

The rise of artificial intelligence (AI) has led to a lot of hype, and it seems that everything is being labeled as “AI-powered” to promote products. However, the reality is that we are still far from achieving true AI, and many organizations are pushing AI for the sake of appearing…