Content Operations and SEO: Maximizing Visibility and Organic Growth
28/07/2021 The term “Business Intelligence” can sound daunting to many business leaders, with complex, expensive, and technological aspects often coming to mind. However, a BI implementation can be quick and straightforward while delivering crucial insights if approached with the right mindset. In the localization industry, BI implementations do not need to…
View more19/07/2021 As a localization buyer, it is important to consider the true cost of various initiatives beyond standard operational KPIs, in order to assess supplier performance and gauge content strategy effectiveness. Direct costs, such as rate per word and project management, are typically analyzed, but hidden costs like the cost of…
View more29/06/2021 The rise of artificial intelligence (AI) has led to a lot of hype, and it seems that everything is being labeled as “AI-powered” to promote products. However, the reality is that we are still far from achieving true AI, and many organizations are pushing AI for the sake of appearing…
View more29/06/2021 The localization industry has not had the same level of access to business intelligence (BI) as other industries due to the challenge of working with multiple systems with disparate data structures and limited analytics. However, open-source solutions co-developed by major data processing companies such as Google, Facebook, and Airbnb are…
View more27/06/2021 By all accounts, the localization industry is poised for continued growth, with economic indicators projecting it to reach US $79B by 2024. The language services sector has proven to be recession-proof, with economic activity bouncing back quickly in industries such as pharmaceuticals and manufacturing, and the accelerating pace of globalization…
View more16/05/2021 Digital transformation is a term that’s often thrown around in the business world, but it’s frequently misunderstood. It’s not just a one-time project, but rather a complete transformation of the organization and its offerings. It encompasses everything from the way things are done to the tools of the trade, company…
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View more21/12/2020 The digital age is characterized by rapid technological advancements and ever-changing market dynamics. It’s no surprise that many companies are struggling to keep up with the pace of change. As Dan Schulman and Frank D’Souza have pointed out, relying solely on past successes and failing to embrace digital transformation can…
View more21/12/2020 Open Source software solutions are increasingly available for a wide range of applications and systems. Despite this, many organizations are still hesitant to use Open Source broadly in their organization, instead using commercial offerings or even custom-developing solutions. However, Open Source is much better than its reputation suggests, and many…
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